The French Pavilion at the SXSW Interactive is off to a good start with complimentary breakfast and pitches from innovative French startups like bitcoins protection solution Wallet Ledger (photo, a finalist of the SXSW Startup Accelerator).
Beyond the three full afternoons of free and open to the public live music at the French Tech Club from Wednesday to Friday, and almost daily DJ sets there, plus the Kitsuné Club night at Vulcan, there are many SXSW venues where you can catch French artists. The FranceRocks.com website listed them. Visit the SXSW 2015 page for the full list and details about the artists. And prepare to meet many French fans if you’re going to try to catch Stromae at the Spotify Houston tonight (Sunday), or at Stubb’s on Tuesday. He’s a big star in France, and the French in Austin are very excited about the shows!
La French Tech organized by digital communication agency AF83 is putting the final touches to its French Tech Club tonight.
Come visit from 11AM tomorrow (Sunday)!
The whole French’s program at SXSW is now published on FrenchTechClub.com.
We don’t have all the details of all the events yet, but on top of the French chefs’ popup restaurant French in Austin already announced, I can already tell you there will be conferences at the Hilton Dowtown and the French Tech Pavillion in the Convention center, startup pitches at both the French Legation and the Convention center, an entrepreneurs giant meetup, a presentation of Austin’s ecosystem for French companies and their families, movie sessions, DJ sets, and two full afternoons of live music.
Sunday the 15th might be the best and easiest day to join for the locals. That’s when the giant entrepreneurs meetup and the presentation by the French American Business Council of Austin and the other French American organizations in Austin will take place.
But the French Tech Club’s focus on Monday the 16th will be food, wine & tech, a topic likely to get the general public’s attention, just as much as the intriguing Slip français Very love trip of Tuesday the 17th. It is to be noted that the French Tech Club will close later that night, at midnight, instead of 10PM the other days.
As SXSW transitions from Interactive to Music, Austin’s sister city in France (Angers), will take the lead with the Autin Angers showcase of Wednesday the 18th.
On Thurday the 19th, it will be back to tech, with an intelligent objects afternoon.
Before the French music export bureau concludes those six French days at SXSW on Friday the 20th.
“The French Tech Club has published an initial itinerary of their program during the 2015 SXSW”, announced the French American Business Council of Austin, sharing the link to the French Tech at SXSW’s website: FrenchTechClub.com.
“Our purpose is to create a unique event for the festival attendees to discover French Savoir-faire, French Touch and French Tech, in a “havre de paix” , a quiet place to enjoy France,” explain the organizers.
What’s most exciting for me is that, “this year, we will be located on the French Legation Museum grounds,” announced the French Tech Club. The old French legation is going to be French again for a week!
The full program hasn’t been published yet, but here’s what we’ll find at the French Legation from March 15 to March 20:
- “A stage, providing an area for conferences, meetings and sharing time during the day and a festive area around film screenings and live entertainment during the evening
- A showroom which will host the best of digital, music and movies, with many connected devices and digital artwork
- A media room with studios where de the best French media will write, shoot, record and broadcast daily
- A popup gourmet / gastronomic restaurant and many concession areas and bars.”
Regarding that last aspect, two Chefs from Austin’s sister city in France, Angers, “are going to offer a unique experience: bringing their most delicious food and talented teams to Austin,” promise the organizers. But that’s for just “50 lunches and 50 dinners”, or “100 lucky people”, so the public is invited to “be one of the luck few, and book their table ASAP! You can see a menu sample (and the corresponding price tags…) online.
As French companies introduce their projects, line’s getting longer at French Tech Club, 311 East Fifth street.